Marketing strategy o a wrist watch company

marketing plan for wrist watches

The Company Grutzen Watches is a privately-held international corporation. For a closer look at the bands, you can visit our website at OAPostWear. The founders of O. Bands selected from the Basic Collection, shown below, are the preferred option of O.

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If our funding target falls short, your money gets returned to you automatically, risk-free. If you still have any questions about O. The factory is 1, square meters and should be large enough for the first three years of the company's growth. Order processing will be achieved through communication between Henry Winster in the U. This is where we need your help! The Break-even Analysis shows Grutzen Watches will be able to make a steady profit by the second year. Grutzen's sales force will consist of Henry Winster and two freelancing sales representatives. We have sourced bands whose colors represent the Alma maters of our target market - Georgetown, Harvard, Carleton, Alabama, Yale, Notre Dame to name a few.

If our funding target falls short, your money gets returned to you automatically, risk-free. Our financial model budgets for strategic product giveaways at top universities to create buzz marketing, which is one of the many ways we have planned to generate interest. If our target funding level is not met, we will not be able to purchase the watch faces, and all monies contributed to us will be automatically returned back to you.

If you still have any questions about O. Order processing will be achieved through communication between Henry Winster in the U. The Products The initial product line will be elegant analog watches with sporting characteristics, able to be used to depths of meters under water.

Project on market analysis of wrist watches

There are many untapped potential markets within this industry that desire high-quality, stylish goods, but do not think they can afford them or do not know where to purchase them. However, the competition is based more on quality than price unlike the discount market. The upscale niche market that Grutzen Watches has targeted is competitive because of the competitors and the discerning consumers it serves. The company plans to release two versions, the "sport" watch and the "night" watch. It is the aim of Grutzen to capitalize on its high quality and reasonable price while pursuing the innovative styles necessary for brand building. Products Some of the rewards we offer are not product and come in the form of recognition and gratitude either on our website or by way of a thank you note. Post timepieces in both black and white faces - shown below: To accompany their purchase, contributors may choose bands from either of the collections shown below. Simple as that. If our target funding level is not met, we will not be able to purchase the watch faces, and all monies contributed to us will be automatically returned back to you. Post Co. In addition, Grutzen Watches will be built to last a lifetime - battery replacement every ten years will be the only necessary maintenance, therefore customers will see the inherent value in the watches. We pledge to you that we will carry the excitement of O.
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